Inside India’s ₹35 Lakh Crore PMS Market: Insights with Sunil Rohokale

Published On: 11/08/20252.5 min read

India’s Portfolio Management Services (PMS) market has grown impressively to a massive ₹35 lakh crore, signifying the increasing interest of high net-worth individuals in tailored investment strategies. In a recent appearance on The Golden Thumb Rule, Sunil Rohokale, a noted expert in this field, delves deep into the dynamics, opportunities, and nuances of this thriving PMS landscape.

The PMS market essentially caters to investors who prefer personalized portfolio management over mutual fund schemes. Unlike mutual funds, PMS allows direct ownership of securities and more bespoke asset allocation, catering especially to affluent investors with a significant corpus to invest. With ₹35 lakh crore under management, the PMS space is not just growing but maturing, reflecting nuanced investor preferences and confidence in active portfolio management.

Sunil Rohokale highlighted that this market has seen consistent inflows due to its potential for delivering superior returns compared to traditional mutual funds, especially in volatile or rising markets. Investors in PMS schemes benefit from customized picks tailored to their risk appetite and financial goals — a contrast to the one-size-fits-all approach seen in other investment products.

One key takeaway from the discussion is the importance of the “Golden Thumb Rule” — an investment mantra emphasizing prudent stock selection with a keen eye on fundamentals and market trends, rather than chasing hype or short-term gains. According to Rohokale, successful PMS managers combine research depth and market intuition to identify multi-bagger opportunities while managing risk effectively.

Another interesting point Rohokale made relates to the evolving regulatory landscape and transparency measures that are enhancing investor confidence in the PMS arena. As regulations tighten and disclosures improve, investors feel more secure and informed about where and how their money is being invested.

Sector-wise, PMS managers often overweight growth areas like technology, healthcare, and consumer discretionary, reflecting India’s economic trajectory and digital transformation. However, they also maintain diversification to manage volatility and capture value from cyclical sectors when appropriate.

Despite the growing appeal, Rohokale advises investors to perform due diligence when selecting a PMS provider. Understanding the fund manager’s track record, investment philosophy, fee structure, and exit options is crucial before committing capital. The bespoke nature of PMS means it isn’t suitable for everyone, but for those with the appetite and means, it offers a compelling route for wealth creation.

The discussion on The Golden Thumb Rule underscores a broader trend in Indian investing – a shift towards greater sophistication and personalization. As more wealth gets channeled through PMS, this segment could increasingly define how affluent Indians approach equity investing.

In a market marked by volatility and sector-specific shifts, PMS offers an adaptive and focused strategy for investors looking beyond generic offers. Sunil Rohokale’s insights shine a light on the market’s potential and the strategic mindset needed to harness it effectively.

For investors intrigued by this space, the key takeaway remains: invest thoughtfully, leverage expertise, and always anchor decisions in solid research — the essence of the Golden Thumb Rule in India’s vibrant ₹35 lakh crore PMS market.

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