Amul Hits ₹1 Lakh Crore in Sales: A Decade Away From Making India the Dairy Hub of the World
Indian dairy giant Amul has just crossed a monumental milestone, achieving a staggering ₹1 lakh crore in total sales for the fiscal year 2025-26. This historic achievement not only marks Amul as the first Indian FMCG company to reach this turnover but also sets the stage for India’s potential to become the ‘dairy to the world’ within the next decade, as per the remarks made by Amul’s Managing Director.
The feat underscores the incredible growth story of Amul, which reported an impressive 11% increase in revenue compared to the previous year. From around ₹90,000 crore in FY 2024-25, the brand’s turnover surged past the ₹1 lakh crore mark in FY 2025-26, demonstrating strong demand coupled with Amul’s widening product reach across domestic and international markets.
Amul’s success is deeply rooted in its cooperative model, supported by approximately 3.6 million farmers across India. This model not only empowers rural farmers by ensuring them a steady and fair income but also fuels the brand’s expansion and leadership in India’s dairy industry. The Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets Amul products, has played a pivotal role in sustaining this growth trajectory.
Ashokbhai Chaudhary, Chairman of GCMMF, credited this milestone to the trust of millions of consumers and the unwavering dedication of the farmers. He stressed that with rising demand and solid support from rural India, Amul is poised for continued progress. This growth isn’t just limited to domestic markets; Amul is aggressively expanding its global footprint, positioning India as a potential dairy powerhouse on the world stage.
Jayen Mehta, Managing Director of GCMMF, expressed ambitious views about India’s future in dairy production. He envisions India not only meeting domestic requirements but also becoming a dominant dairy exporter, effectively transforming India into the “dairy to the world” within the coming decade. This vision builds on India’s already leading position as the world’s largest producer of milk.
The journey has been fueled by innovation in product development, competitive pricing, and a commitment to quality, which have helped Amul maintain consumer loyalty and attract new markets. From staple products like milk, butter, and cheese to value-added products like ice creams and chocolates, Amul continues to diversify its portfolio to cater to evolving consumer preferences.
For investors and market watchers, Amul’s milestone is a significant indicator of the robust demand in the Indian dairy sector, which is a key contributor to the rural economy. The continued success of Amul points to strong fundamentals in India’s FMCG sector, especially in consumer staples, despite market volatility and economic uncertainties globally.
Looking ahead, Amul’s growth story serves as an inspiring example of how a cooperative-driven model backed by farmer empowerment and strategic expansion can achieve remarkable scale and impact. For India, the message is clear: with continued innovation, investment, and support for its agrarian base, the country is well on its way to becoming a global dairy leader by 2035.
In summary, hitting ₹1 lakh crore in sales not only cements Amul’s legacy as a flagship Indian brand but also fuels optimism for India’s dairy sector playing a crucial role in global food supply chains in the years ahead. The journey of Amul is not just a business success; it’s a story of rural empowerment, nation-building, and global ambition.
