In an exciting development for the edtech sector, Seekho, a rapidly growing short-form learning platform, has successfully raised $28 million in its Series B funding round. This latest round was led by the renowned venture capital firm Bessemer Venture Partners, with additional investments from prominent backers like Goodwater Capital and Lightspeed Venture Partners.

Seekho has carved a niche by offering bite-sized, highly curated learning content tailored primarily for India’s vast “Bharat” audience—those who prefer consuming content in vernacular languages. The platform focuses on delivering educational videos that are short, typically lasting between three to five minutes, making learning accessible and convenient for millions of users who might otherwise find traditional, lengthy courses daunting or less engaging.

The fresh capital injection will be instrumental for Seekho as it aims to scale aggressively and target the next 500 million users across India. With a content library rich in vernacular options, the company plans to deepen its reach into tier-2 and tier-3 cities, regions that represent untapped potential and where demand for accessible learning solutions is soaring.

One of the unique selling propositions of Seekho is its focus on vernacular learning content that covers a wide array of fields such as career development, business skills, personal growth, and more. This approach not only empowers a broader user base to upskill but also bridges the gap between urban and rural education access.

Beyond just expansion, the Series B funding will also support enhancements in technology, including the integration of advanced AI-driven solutions. These technological improvements are designed to personalize learning experiences, tailor content recommendations, and optimize user engagement—features that are critical in keeping learners motivated and on track.

The timing for Seekho’s growth is opportune, considering the increasing penetration of smartphones and internet connectivity in rural and semi-urban areas. As India moves towards a knowledge-driven economy, platforms like Seekho are playing a pivotal role in democratizing education by making it affordable, relatable, and localized.

Investors like Bessemer Venture Partners have shown confidence in Seekho’s model and vision, seeing it as a promising player well-positioned to capture a significant share of the burgeoning online education market. This funding round will enable Seekho to not only expand its content portfolio but also scale its operations, marketing efforts, and user base rapidly.

Overall, Seekho’s $28 million Series B funding signals strong optimism for the future of vernacular edtech solutions tailored to India’s diverse linguistic landscape. It is a compelling example of innovation meeting social impact, where technology is leveraged to unlock the potential of millions by bringing learning closer to their language and life context. As the company embarks on this next phase of growth, it will be fascinating to watch how it transforms the learning journey for millions more across India.